Lombok Tengah, January 20, 2026 – In a significant step toward transforming Lombok into a sustainable tourism destination, the Lombok Eco Kriya Consortium—comprising Plana, Timba, and Wise Steps Foundation—together with Instellar Impact, officially unveiled the region’s first Circular Green Tourism Ecosystem.
Hosted at Tampah Hills, the dissemination event brought together key stakeholders from the government, hospitality industry, and local communities to witness the tangible results of the Catalyst Changemakers Ecosystem (CCE) 3.0 program. The event marked two major milestones: the official digital launch of the sustainable brand Tusha and the introduction of the SOLAH Network, a new collaborative platform for Lombok’s future.
Turning Waste into Luxury: The Launch of Tusha.id
At the heart of this initiative is the launch of Tusha (visit Tusha.id), a green business brand that transforms low-value waste into high-value hotel amenities.
Utilizing Planawood—a durable material made from recycled plastic and rice husks—Tusha creates premium amenities such as coasters, trays, menu covers, and tissue boxes. These products are crafted by local artisans from Surya Mandiri Craft in Bonder Village, who have seen their average income rise by 30% through this program.
“Tusha is proof that luxury and sustainability can coexist. By visiting Tusha.id, hospitality partners can now easily source amenities that clean our environment while empowering local craftsmanship,” said Ayu Masita, a representative from the Lombok Eco Kriya Consortium.
Connecting the Fragmented: The SOLAH Network
Recognizing that sustainability requires collective action, the consortium also introduced the SOLAH Network (Sustainability of Oceans, Land, Air, and Heritage).
Designed as a “Community-Driven Network,” SOLAH aims to bridge the gap between individual efforts, businesses, and government policy. It serves as a central hub for knowledge sharing, resource distribution, and verifying green initiatives to ensure transparency and avoid “greenwashing”.
“We are inviting all tourism stakeholders—hotels, restaurants, NGOs, and individuals—to join SOLAH. Whether as a Member, a Partner, or a Catalyst on our board, your involvement is crucial to building a resilient, circular economy for Lombok,” the representative added.
A Model of Collaboration
The initiative is supported by Instellar Impact, Indonesia’s pioneer in B Corp-certified social impact advisory, and has already garnered support from forward-thinking partners. Tampah Hills, acting as the host and a key business partner, along with Nine-Nine, Mandala Eco Villa, Innit and Holiday Resort Lombok, are among the first to integrate these circular solutions into their guest experiences.
By linking waste banks like Bintang Sejahtera (supply) with hospitality buyers (demand), the ecosystem ensures that waste management is economically viable and socially inclusive.