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Monthly income of farmers.

Blueboots Farm is founded in 2015 and focuses on organic farm to value-added product integration. The integration system helps build small-community farmers community and create nutritious food products.

Impact

• Problem and Solution : Diminishing small-community farmers and we help re-build the community and give better pricing to them.
• Impact Indicators : Monthly income of farmers.
• Business Indicators : Sales to customers, farm expansions.

Costumer & Market Size

• Customer : Age 16 to 35 years old. Medium to high income. Foodies, more health-conscious consumer.
• Market Size : 1% population of Indonesia (2.6 million people).

Business Model & Revenue

• Business Model : We offer nutritious ready-to-eat food products and sustainable food education to consumers.
• Revenue : Sales of selling raw ingredients, value-added food products, fertilizers and educational programs.

Competitor & Value Proposition

• Competitor : Sincere organic butters, Burgreens sweet potato chips.
• Value Proposition : Self-farmed sustainable food ingredients and transparent traceability.

Selected Partners & Clients

• Rise Inc.
• Sayurbox

Team

• Samantha Gunawan, CEO, 26 : BS in Industrial Engineering
• Angeline Theo, Food Consultant, 25 : BS in Nutritional Sciences

Gallery