Sentinel Seaweed

Seaweed cultivation





Improvement of family income in coastal community at Papua.

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SENTINEL SEAWEED is Social ENTerprise IN sustainaBLE SEAWEED. We address coastal community poverty by initiating seaweed cultivation. We secure contract demand from various buyers to ensure harvest sales.

IMPACT

  • PROBLEM AND SOLUTION: Indonesia has second longest coastal line in the world. However, the population number of coastal poor in Indonesia is quite high. SENTINEL SEAWEED initiates seaweed cultivation to address this problem.
  • IMPACT INDICATORS: Improvement of family income in coastal community at Papua.
  • BUSINESS INDICATORS: Steady supply and business transaction between farmers and buyers.

CUSTOMER & MARKET SIZE

  • CUSTOMER: Industrial factories put values into raw dried seaweed through additional manufacturing process.
  • MARKET SIZE; In Indonesia alone, market size for raw dried seaweed is around 20,000 tons/month while global market size is around 549,900 tons (UN Trademap 2013).

BUSINESS MODEL & REVENUE

  • BUSINESS MODEL: Secure contract demand from Buyers and then ensure steady supply to it by initiating seaweed cultivation
  • REVENUE: Sales margin of raw dried seaweed

COMPETITOR & VALUE PROPOSITION

  • COMPETITOR: Personal Middleman who already existed.
  • VALUE PROPOSITION: Fair-Trade scheme to the farmers, Support of Farming Inputs/Training/Mentoring for farmers to start their farming activities.

SELECTED PARTNERS & CLIENTS

  • Rise .inc

TEAM

  • Dwi Nugroho, Business Developer, 40 (Founder of Agribusiness Social Enterprise).

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